Business Continuity Process. Its Significance In and Corporate Governance

Business continuity processes play a vital role in corporate governance, essential for ensuring an organization’s resilience and long-term sustainability. These processes are designed to prepare for, respond to, and recover from disruptions, thereby safeguarding the organization’s operations and assets. The importance of business continuity in corporate governance can be seen in several critical areas:

Risk Management: Business continuity planning (BCP) is a critical component of an organization’s risk management strategy. It prepares the company to handle disruptions such as natural disasters, cyber-attacks, or other emergencies, thereby minimizing potential impacts on operations. Effective BCP demonstrates a proactive approach to risk, enhancing corporate governance, by showing that the organization is prepared for unforeseen events.

Stakeholder Confidence: Stakeholders, including investors, customers, and employees, need assurance that the company can continue operations under adverse conditions. A robust business continuity process reinforces stakeholder confidence. This indicates that the company has mechanisms in place to maintain stability and protect its interests. This confidence is a cornerstone of good corporate governance.

Regulatory Compliance: Many industries are subject to regulatory requirements mandating the implementation of business continuity plans. Compliance with these regulations is essential for corporate governance. It ensures the company adheres to legal standards and avoids penalties. Demonstrating compliance also enhances the company’s reputation and credibility.

Operational Resilience: Business continuity processes help ensure that critical business functions can continue during and after a disruption. This operational resilience is crucial for maintaining service delivery, protecting revenue streams, and preserving the organization’s market position. In corporate governance, this aligns with the responsibility of the board and management to safeguard the company’s assets and ensure long-term viability.

Strategic Planning: Incorporating business continuity into corporate governance promotes strategic thinking about potential risks and their impacts on the organization’s objectives. It encourages the development of strategies that are resilient to disruptions, thereby aligning short-term actions with long-term goals and sustainability.

Crisis Management: Effective business continuity processes include crisis management plans that outline how the organization will communicate and respond during a crisis. This is vital for maintaining order, protecting the company’s reputation, and ensuring transparent communication with stakeholders. Good corporate governance necessitates such preparedness to manage crises efficiently.

Value Preservation: Ultimately, business continuity processes help preserve the value of the organization. By mitigating the effects of disruptions, these processes protect the company’s financial health, brand value, and operational capabilities. This preservation of value is a fundamental aspect of corporate governance, as it aims to protect and enhance shareholder value over time.

In summary, business continuity processes are critical to corporate governance because they provide a framework for managing risks, ensuring operational resilience, maintaining stakeholder confidence, and complying with regulatory requirements. By integrating these processes, companies can enhance their governance structures and better safeguard their long-term success and sustainability. Various organizations offer such a service to assist businesses with these processes. Thoromo Consulting is one such service provider. They are in the best position to assist your business.

Google AI New Feature to Enhance English Learning Unveiled.

Google has rolled out an innovative feature within Google Search to aid English learners. This Google AI new feature is available in Google Search. Why is this so innovative? Embarking on learning a new language is an exhilarating and challenging endeavor. Diving into the cultural nuances of a language through literature, and entertainment is an exploration in itself. However, the crux of mastering a language is engaging with its native speakers. The challenge arises when traveling to the native country. Understanding foreign media is daunting for learners.

This Google AI new feature is accessible to Android users in select nations, including Argentina, Colombia, India, Indonesia, Mexico, and Venezuela. It allows users to perform translations to or from English on Google Search, offering interactive prompts, brief practice exercises, and tailored feedback to enhance learning.

Google AI New Feature, How It Works

Google Search provides constructive criticism to refine sentence construction and showcase model responses. It also aids users in grasping the translation of English words within the context of their sentences in their native language.

Leveraging advanced technologies like deep learning and machine learning, Google aims to bolster users’ grammatical and linguistic proficiency. Given the complexities of English, such as irregular verbs, numerous exceptions, and intricate grammar, mastering it can be daunting. Nonetheless, proficiency in English can unlock global opportunities, which is the impetus behind Google’s initiative.

A Tourist Using Google AI New Feature

Since its inception in 2006, Google Translate has been a valuable tool for straightforward translations. However, it encounters difficulties with complex dialogues that demand a profound linguistic comprehension.

Google Translate often grapples with conveying the subtleties of context, lexicon, syntax, and sentence construction. Currently, this Google AI new feature is exclusive to English for users in a handful of countries. There are plans in place for further expansion.

Google’s goal is to help language learners practice speaking and improve their skills. While Google doesn’t have a structured curriculum like some language learning apps, it aims to provide tools to help learners practice in real conversations.

Great Tips And Tricks For Cyber-Savvy Social Media Use

Be cyber-savvy in Social Media

In today’s digital era, social media has become an integral part of our daily lives. From connecting with friends and family to promoting businesses, social media platforms offer numerous opportunities. However, with these benefits come risks such as privacy and cyber threats. To navigate the online world safely and effectively, here are some top tips for cyber-savvy social media use:

1. Strengthen Your Passwords

  • Create strong and unique passwords for each social media account.
  • Use a combination of letters, numbers, and special characters like !@#$.
  • Consider using a password manager, like Clickup, 1Password, many more to securely store your login information.

2. Enable Two-Factor Authentication

  • Add an extra layer of security by enabling two-factor authentication, like getting a code on your phone or email.
  • Implementing this will require a verification code in addition to your password when logging in.
  • Protects your account from unauthorized access even if your password is compromised.

3. Adjust Privacy Settings

  • Regularly review and update privacy settings on your social media accounts.
  • Limit the amount of personal information visible to the public.
  • Be cautious about accepting friend requests or following unknown accounts.

4. Beware of Phishing Scams

  • Be wary of suspicious emails, messages, or links asking for personal information.
  • Avoid sharing sensitive details like passwords or financial data through social media.
  • Verify the authenticity of requests from official sources before responding.

5. Think Twice Before You Post

  • Consider the potential consequences of your posts before sharing on social media.
  • Avoid posting confidential information, sensitive photos, or negative comments.
  • Be mindful of how your online presence reflects your personal brand or reputation.

6. Stay Informed About Security Updates

  • Keep your social media apps and devices up-to-date with the latest security patches.
  • Follow reputable sources for cybersecurity news and trends.
  • Educate yourself about common online threats and how to protect against them.

“Online safety is a shared responsibility. By following these tips for cyber-savvy social media use, you can enjoy the benefits of online networking while safeguarding your digital presence.”

Remember, staying cyber-savvy on social media requires ongoing vigilance and a proactive approach to cybersecurity. By incorporating these tips into your online habits, you can navigate the digital landscape with confidence and peace of mind. Stay safe, stay secure, and stay savvy! Thoromo Consulting, one of our divisions, can help SMEs with Training on Cybersecurity. Visit Thomo Consulting for more info

Secure Yourself: How Cybercriminals Exploit Your Information for Profit

cybersecurity target

In today’s digital age, our personal information is more valuable than ever before. From banking details to social media profiles, we often share a treasure trove of data online. While this connectivity has its advantages, it also comes with significant risks. Criminals are constantly seeking ways to exploit our information for their gain, whether it is for financial profit or to commit other nefarious activities. Understanding how these criminals operate is the first step in securing ourselves from their schemes.

Identity Theft: One of the most common ways criminals use your information is through identity theft. With enough personal details, they can open credit cards, apply for loans, or even file tax returns in your name. The consequences can be devastating, leaving you with damaged credit and financial losses.
Financial Fraud: Criminals can also use your financial information to commit various forms of fraud. This includes unauthorized transactions on your bank accounts or credit cards, as well as setting up fraudulent accounts using your details. They may also target you with phishing scams, tricking you into providing even more sensitive information.
Online Scams: With the rise of e-commerce and online transactions, criminals have found new ways to scam unsuspecting individuals. They may create fake websites or online stores to steal your payment information, or they might pose as legitimate businesses to trick you into revealing personal details.
Blackmail and Extortion: In some cases, criminals may use sensitive information they’ve gathered about you to blackmail or extort money. This could include compromising photos or videos, private messages, or any other information that could damage your reputation if made public.
Cyberstalking and Harassment: With access to your personal information, criminals can also engage in cyberstalking and harassment. This could involve tracking your movements online, sending threatening messages, or even showing up at your home or workplace.
Impersonation and Social Engineering: By gathering enough information about you, criminals can impersonate you to gain access to secure systems or manipulate others into trusting them. This form of social engineering can be particularly dangerous, as it exploits human psychology rather than relying solely on technological vulnerabilities.
Drug Trafficking and Illegal Activities: In some cases, criminals may use your information to facilitate illegal activities such as drug trafficking or money laundering. This could involve using your identity to ship illicit goods or to launder money through your bank accounts.

cyber criminal

Securing yourself from these threats requires vigilance and proactive measures:

Secure Your Personal Information: Be cautious about sharing sensitive information online, and regularly review your privacy settings on social media platforms and other websites.
Use Strong Passwords and Two-Factor Authentication: Create unique, complex passwords for your accounts, and enable two-factor authentication whenever possible to add an extra layer of security.
Be Wary of Phishing Attempts: Exercise caution when clicking on links or downloading attachments from unknown sources, and never provide personal information in response to unsolicited emails or messages.
Monitor Your Accounts: Regularly monitor your bank accounts, credit reports, and other financial statements for any suspicious activity, and report any unauthorized transactions immediately.

Stay Informed: Keep yourself informed about the latest cybersecurity threats and scams, and educate yourself about best practices for protecting your personal information online.
By taking these precautions and remaining vigilant, you can reduce the risk of criminals exploiting your information for profit and crime. Remember, your personal information is valuable – guard it carefully.

Embracing Cyber Agility: Safeguard Businesses in a Digital Landscape

In today’s fast-paced digital world, the threat of cyber attacks looms larger than ever. As businesses continue to digitize their operations, safeguarding against cyber threats becomes paramount. But how can organizations stay one step ahead in this ever-evolving landscape?
The answer lies in embracing cyber agility.

🛡️ Constant Vigilance: Cyber threats are constantly evolving, making it essential for businesses to adopt a proactive approach to cybersecurity. Regular monitoring of systems, networks, and data can help identify potential vulnerabilities before they are exploited.

🔒 Secure Infrastructure: Building a robust cybersecurity infrastructure is the foundation of cyber agility. Implementing strong encryption, multi-factor authentication, and access controls can help mitigate the risk of unauthorized access and data breaches.

🚀 Adaptive Response: In the face of a cyber attack, time is of the essence. Having a well-defined incident response plan in place ensures a swift and coordinated reaction to any security incident. Regular testing and refinement of this plan are essential to ensure effectiveness.

🤝 Collaboration and Information Sharing:
Cybersecurity is a collective effort. Collaborating with industry peers, sharing threat intelligence, and participating in information-sharing initiatives can provide valuable insights into emerging threats and help bolster defenses across the board.

🔍 Continuous Learning and Improvement: The cyber threat landscape is constantly evolving, requiring businesses to stay agile and adaptable. Investing in employee training, staying abreast of the latest security trends and technologies, and conducting regular security assessments are vital for maintaining a proactive cybersecurity posture.

By embracing cyber agility, businesses can not only defend against existing threats but also adapt and respond effectively to the challenges of tomorrow’s digital landscape. Together, let’s build a more resilient and secure future for all. Visit our consulting division to see how we can partner in the fight against cybercrime, Thoromo Consulting

Meta Released AI Chatbot for WhatsApp in South Africa

Meta, the parent company of Facebook, has launched its highly anticipated chatbot feature powered by artificial intelligence on WhatsApp in South Africa. This is a significant step towards integrating AI directly into the messaging experience of WhatsApp users. Though Meta’s AI assistant is currently only available in English and restricted to specific countries, including South Africa, it offers many functionalities to improve user interactions within the app.

Like other AI assistants such as OpenAI’s ChatGPT, Google’s Gemini, and Microsoft’s Copilot, Meta’s AI on WhatsApp allows users to engage in conversations, seek information, and receive recommendations seamlessly within the messaging platform. Users can utilize Meta AI in both personal and group chats to ask questions, request news updates, and even generate images based on prompts provided within dedicated chat boxes.

Meta AI is now available on WhatsApp in South Africa, and users can access it by updating their WhatsApp app to the latest version. The chatbot service powered by Meta AI offers various functionalities, including text and image generation, story summarization, proofreading, editing, and translation, among others. Users can initiate interactions with Meta AI within WhatsApp chats by typing “@” followed by “Meta AI” in the message field and proceed with their queries or prompts.

It’s important to note that, unlike regular WhatsApp conversations that employ end-to-end encryption, interactions with Meta AI are not encrypted. Meta acknowledges this and attributes it to the utilization of user data and prompts to train their AI. However, Meta assures users that their messages and calls remain fully encrypted, ensuring privacy and security.

Meta’s decision to introduce its AI-powered chatbot across popular social media platforms like WhatsApp, Messenger, and Instagram in South Africa is a testament to its commitment to leveraging its vast user base to scale its AI offerings. With South Africa being the large market for WhatsApp, Meta aims to capitalize on this opportunity to refine its AI capabilities and enhance user experiences across its platforms.

Once updated, users can check for the presence of a new round purple-blue circle icon at the top of their WhatsApp chats. Tapping on this icon grants access to the Meta AI chatbot within WhatsApp, enabling users to interact with it and explore its various features.

In addition to Meta AI, Meta has also introduced 28 other AI tools for WhatsApp, Messenger, and Instagram, each embodying unique characteristics and functionalities. These AI tools are poised to redefine user interactions within the social media landscape, offering personalized experiences and engaging content to users.

As Meta continues to innovate and expand its AI offerings, users can anticipate a more immersive and personalized social media experience, driven by advanced AI technologies. With Meta AI now available on WhatsApp in South Africa, users can explore its capabilities and discover new ways to engage and interact within the platform.

Unlocking Success: Google Business Profile, How SMEs Can Exploit

In today’s digital age, having a strong online presence is crucial for the success of any small business. One powerful tool that can greatly benefit small businesses is a Google Business Profile. The majority of consumers turn to search engines like Google to find local businesses. Having a well-optimized and up-to-date profile can make all the difference in attracting new customers.

A Google Business Profile allows small businesses to showcase important information such about their business. This not only helps potential customers find and contact your business easily but also builds trust and credibility in the eyes of your target audience.

Furthermore, it offers several additional features that can enhance your online visibility. For instance, you can add photos of your products or services, and create posts to promote special offers or events. Most importantly, you can even respond to positive and negative customer reviews, demonstrating your commitment to excellent customer service.

Increasing Visibility and Local Presence

One effective way to achieve this is through targeted digital marketing strategies. By leveraging the power of SEO, and social media marketing, businesses can enhance their visibility in search results and reach a wider audience.

Local directories and listings also play a significant role in boosting your local presence. Ensuring that your business is listed accurately on platforms such as Google My Business, Yelp, and TripAdvisor can greatly improve your chances of being discovered by local customers.

Furthermore, engaging with the community through events, sponsorships, or partnerships can help establish trust and credibility among local consumers. By actively participating in local initiatives or supporting causes relevant to your business, you not only contribute to the community but also increase awareness about your brand.

Enhancing Customer Engagement and Communication

Enhancing customer engagement and communication is vital for businesses building strong relationships and fostering loyalty. Communication channels, such as email, social media, and live chat, enable businesses to interact with customers promptly and address their queries, or feedback. Engaging customers through personalized and targeted messaging helps create a sense of connection and understanding. By actively listening to customers and providing relevant and timely responses, businesses can demonstrate their commitment to customer satisfaction. Additionally, engaging customers through surveys, and interactive content encourages their active participation and provides valuable insights. Overall, by prioritizing customer engagement and communication, businesses can build trust, strengthen relationships, and ultimately drive long-term success.

How google reviews can help your Business

Google Reviews can have a significant impact on the success of your business. Positive reviews can serve as social proof, building trust and credibility with potential customers. When people search for businesses online, they often read reviews to gauge the quality of products or services. Having a high number of positive reviews can increase your business’s visibility and attract more customers. Moreover, responding to reviews, whether positive or negative, shows that you value customer feedback and are dedicated to providing excellent service. Engaging with customers through reviews can also help address any concerns or issues, turning negative experiences into positive ones. By actively managing and leveraging Google Reviews, businesses can enhance their reputation, gain customer trust, and ultimately drive more conversions.

Overall, having a Google Profile can significantly benefit small businesses by enhancing online presence, increase visibility, and attract more customers. It’s a powerful tool that helps level the playing field and allows you to compete effectively in the digital landscape.

How to Create a Digital Marketing Strategy for Healthcare.

Doctor looking at how he can use digital marketing strategy in is practice.

Understanding the Challenges of Digital Marketing in the Healthcare Industry

Digital marketing in the healthcare industry is an increasingly important tool for businesses to reach their customers. However, it is also a complex and challenging process due to the unique nature of healthcare services. To effectively use digital marketing, it is important to understand the challenges associated with this industry. From understanding regulations and privacy laws to developing effective content strategies, there are many considerations that must be taken into account when planning a successful campaign. By understanding these challenges and taking steps to address them, businesses can ensure that their digital marketing efforts are successful and compliant with all relevant regulations.

Digital Is The Future For Healthcare marketing

Best Practices for Developing an Effective Digital Marketing Strategy for Healthcare

Healthcare organizations are increasingly realizing the importance of digital marketing to reach their target audience and build a strong online presence. Developing an effective strategy is essential for healthcare organizations to stay competitive and reach out to potential customers.

In this article, we will discuss some of the best practices for developing an effective digital marketing strategy for healthcare. We will look at how to identify your target audience, create engaging content, utilize social media channels, and measure success. By following these best practices, healthcare organizations can ensure that their efforts are successful and rewarding in the long run.

 Developing an effective digital marketing strategy for the healthcare industry can be challenging, but here are some best practices to consider:

Steps to Developing an Effective Digital Marketing Strategy

  1. Understand Your Target Audience: In any marketing campaign, it’s essential to understand your target audience. In healthcare, this means understanding the demographics, interests, and behaviors of your patients. Once you know who you’re targeting, you can create messaging and campaigns that resonate with them.
  2. Create a Strong Website: A website is often the first point of contact between patients and healthcare providers. It’s crucial to have a website that’s user-friendly, easy to navigate, and provides patients with the information they need. Your website should also be optimized for search engines to ensure it ranks highly in search results.
  3. Leverage Social Media: Social media can be a powerful tool for healthcare providers to connect with patients and share information. You can use platforms like Facebook, Twitter, Instagram, and LinkedIn to share educational content, promote events, and engage with patients.
  4. Focus on SEO: Search engine optimization (SEO) is critical to ensure your website ranks highly in search results. Make sure your website is optimized with relevant keywords and meta descriptions, and that your content is high-quality and informative.
  5. Use Paid Advertising: Paid advertising can be an effective way to reach a targeted audience quickly. You can use pay-per-click (PPC) advertising on search engines and social media platforms to reach potential patients.
  6. Provide Educational Content: Patients are looking for information about their health and wellness. By providing educational content like blog posts, infographics, and videos, you can position yourself as a trusted source of information and build a relationship with your patients.
  7. Personalize Communications: Personalization is essential in healthcare marketing. Patients want to feel like their healthcare provider knows them and cares about their individual needs. Use patient data to personalize your communications, and make sure your messaging is relevant and timely.
  8. Measure Your Results: To know whether your digital marketing strategy is working, you need to measure your results. Using tools like Google Analytics to track website traffic, conversion rates, and other metrics, and adjust your strategy accordingly can help.

By following these best practices, healthcare providers can develop an effective strategy that can helps them connect with patients, build relationships, and drive results.

Conclusion – Tips & Takeaways to Get

Writing is a skill that requires creativity and passion, but it can be improved. You can do it yourself, if you can invest time to do it. Another way is to use a Digital marketing agency, like Thoromo Media, who have the expertise.

They can develop a catchy interactive website for you, leverage on what Social media can do to grow your brand. They can assist you with video content to use for educating and advertising your brand. You may need assistance with using paid advertising, which expands your exposure.

They will be working as your partners in growing and capturing your audience. They look at ways your brand can grow while you focus on what you do best, healthcare provision.  With all being said, it is very important for the practice owner to ave a digital marketing strategy in place in order to grow their healthcare business.

Four Compelling Reasons To Move to Cloud PBX Today

Global dynamics have changed the way companies conduct business. With Covid-19 and lockdown restrictions, companies that traditionally operate in-house IT services, are increasingly switching to the cloud. Services like Amazon Web Services, Google, and Microsoft Azure are now household names. By the end of this year, 56% of businesses estimate that most of their applications will move to the cloud.

More companies, particularly in the manufacturing, financial, and healthcare sectors, are drastically moving their data and processes offsite into data centers. Cloud computing offers compelling cost advantages, amongst other benefits. Additionally, as broadband increases, download speeds are rising at a rapid rate, so this is boosting data consumption.

The role of Cloud PBX in the Workplace

One service that provides a great way for companies to save money, is a Cloud Private Branch Exchange (PBX).  Traditional servers are expensive and require expert maintenance. Cloud PBX uses IP-based telephony to provision and access services. It is essentially a telephone system that is built, delivered, and managed over the Internet.

With a powerful and comprehensive set of features, Cloud PBX offers the ideal solution for businesses with a distributed workforce. With that scenario, it is easier for workers to collaborate through voice, Web conferencing, and instant messaging cost-effectively.

Ideally suited for growing and changing environments, this is a true Unified Communications as a Service solution. Shifting to a highly flexible, feature-rich and low maintenance solution will free up valuable resources for any business.

Four top reasons to move to a cloud environment

#1: Scalability

Scalability (both up and down) is important so that your phone system can grow with your business needs and pressures. As such, there is no need to invest in a big system when the business is downsizing., or be stuck with obsolete technology.

#2: Lower cost

Cloud PBX does not require expensive investments for in-house installations nor for regular maintenance.  There is no requirement to purchase physical devices, and costs are predictable, usually a monthly service fee.

#3: Flexibility

Your business will benefit from the latest features and functionality without costly hardware updates.  Cloud PBX is designed to simplify administration and deployment, with features and functionality added at the tick of a box.

#4: Extended presence

You can create and manage virtual offices, departments, and branches with all the functionality of a physical setup. This enables you to create a local, national, and global presence.

Speak to us to find out more about making the shift to this flexible solution. Our Cloud PBX (often called hosted PBX) brings you all the enterprise advantages of a fully-fledged PBX without costs headaches.

With us, our Customers are able to entrust the management, to the experts, therefore leaving them to take care of their business.  Our Cloud PBX solution not only saves calls over the Internet but also saves on risky infrastructure.

How Remote Working Can Benefit Your Business

remote worker


If you have been working remotely since the beginning of lockdown and wondering whether there has been any benefit to your business from the separation, here are a few reasons why you should consider it for a while longer.


Remember when you used to run from one meeting to another, spending hours in traffic every day getting to and from the office daily? Working remotely has freed up that wasted travel time, and you have more likely been able to get an earlier start and a decent finish to your day.

Better Concentration Environment

If you work in an open-plan office,  you may sometimes find it difficult to focus on one task at a time. You may be interrupted by colleagues or their calls, external distractions, and impromptu meetings can have a knack for breaking one’s momentum. By working from home, you may have been able to set your online channels to “away”, put your head down, and concentrate a little longer.

Healthier Eating Habits

It is so easy to grab a burger or junk food whilst running between meetings and deadlines. You may have been able to plan your meals a little better whilst working from home, in that a good home-cooked breakfast or lunch has been substituted for on-the-go calories.

You get down to business

Have you found that meetings that usually ran well over the allotted time are now done far quicker? The chit-chat and interruptions seem to be far less when everyone is meeting via video conferencing. And those meetings that could have been emailed, are actually becoming emails.

In conclusion, if your business has not yet considered it, it’s not too late to look into remote working. There are tools you can put in place even for your office calls to be routed to a receptionist sitting at home and in return be routed to the relevant staff members as if they are in the office. Thoromo Investment has such solutions. You can contact us at 010 534 6002/8472